DRIVING TO PERFECTION-BRIAN FIELKOW

Brian Fielkow, an Appleton native, is President of Jetco Delivery, which provides trucking and freight services in the Gulf Coast. Before purchasing Jetco, Brian’s experience included roles as executive vice president of Recycle America Alliance, a subsidiary of Waste Management, Inc., and chief operating officer of a privately held recycling company. Brian holds a J.D. from the Northwestern University School of Law and a bachelor’s degree from the University of Wisconsin. He lives in Houston with his wife and three children.  Driving to Perfection: Achieving Business Excellence by Creating a Vibrant Culture is not your average business book. It was written by someone with 25 years of hands-on business experience who has been in your shoes and successfully guided his company to exponential growth.  Brian’s business philosophy centers on the idea that for most companies, products and general services aren’t unique, it is the quality of the customer experience that you provide which sets you apart. To create an unparalleled customer experience at Jetco, he focused on teaching and empowering employees. The end result was “Driving to Perfection” (D2P), the overall culture at Jetco Delivery that has been the driver of the company’s success in every aspect. Employees share and are committed to a common goal, and customers are assured that their deliveries will be handled with the utmost care. As Brian’s experience proves, no matter the business, establishing culture is a strategic decision with profound bottom-line implications. Driving to Perfection does not focus on the theory behind company culture. Rather, the book explores how a business, no matter the size, can achieve excellence through intense focus on the development and nurturing of its culture.  Author of Driving to Perfection: Achieving Business Excellence by Creating a Vibrant Company Culture, Brian has created a program for business owners and executives to guide them through the process of building a culture that drives overall success. As an active business owner and leader for more than 25 years, Brian offers realistic, concrete and low-cost/high-value ideas for implementing your own unique company culture, based on real experience.  Brian closed his presentation with a quote from Vince Lombardi, Perfection is not attainable, but if we chase perfection we can catch excellence.  For more information please check out Brian’s website at www.drivingtoperfection.com.  If you are interested in getting his book you can type in “rotary” for a 40% off discount.